SME Insurance Index

Insurance with insight

Uncertain economic conditions highlights opportunity for brokers in SME market

The Vero SME Insurance Index, now in its 10th year, surveyed 1500 SMEs to understand the current business climate, insurance purchasing behaviour, and perceptions of brokers and the insurance industry.

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Key tips for engaging SME owners under 45 years

One of the main findings from this year’s SME Index was the change in purchase behaviour of SMEs, in particular younger business owners under 45 years, which is why we have developed an ‘In Focus’ Report as well as a free ‘Lead Nurture Kit

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Get the facts on: Claims and Coverage

Claims are the ultimate moment of truth for any insurance policy. Therefore, the experience of making a claim can often dictate overall perceptions of insurance relationships, including those SMEs have with a broker. So we’ve created the Risk Register Tool - to help brokers show clients the top causes of insurance related loss in their industry - the perfect conversation starter!

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Peer advice continues to grow in importance

We’re witnessing an increase in the number of business owners and decision makers turning to non-professional sources of advice when they are thinking about risks to their business.

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About the Vero SME Insurance Index

In the 7 years since its launch, the SME Insurance Index has gained an industrywide reputation for being credible, thorough and delivering actionable insights that help brokers adapt and thrive.

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Insurance purchase behaviour is more complex than you may think

Our findings this year suggest the biggest challenge for brokerages is not losing clients, but that SMEs are using a range of channels to meet their insurance needs.

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Industry and business changes review insurance on a regular basis

But how often do SMEs really think about their insurance? This year we wanted to understand how often SMEs really think about their insurance and why.

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SME Insurance Index Library